We get it – starting up a business is expensive. It's okay to want to save money wherever possible, especially if you're on a budget, but it's also important to understand the sacrifices you could be making.
When you choose to scrimp on genuine essentials, you may end up paying more than you bargained for in the long run. When it comes to web design, it's usually better to create the ideal site up front, so you have what you need going forward.
So, here are five reasons to hire a professional web designer!
The result will look the part.
If you choose the 'do it yourself' option without any prior knowledge of web design, the result probably won't be so great. Sure, the internet is full of tutorials on how to create a basic web page, but it can take years of training to create the kind of full website experience you'd expect to see from a successful business.
Even if you choose a pre-made template on a step by step site creator, these still won't be as attractive and functional as a professional, custom code.
You'll benefit from new technologies.
A professional web designer will have access to all the latest technologies which they can then apply to your site.
You'll need to ensure your site works on the latest browsers and mobile devices, as well as being built using the latest trends for success. This way, you can be certain that everything you want to feature on your site will be a possibility.
Your site will be more unique.
When you use pre-made templates, looking less fancy isn't your only problem. Another issue is that it will also look exactly the same as everyone else's!
Think how many people use these free or low-cost site builders each day, compared to the number of templates available. The result won't be unique, and won't stand out in the eyes of your consumers.
Instead, choose a bespoke design by a professional that your visitors will remember!
You'll save yourself time.
Let's say you do manage to learn to create a website, or perhaps even if you already have the know-how. Think how long that would take you! Remember, you're not getting paid for that time.
A professional web designer will be able to get the job done much faster, without causing any delays in your usual schedule.
With the time spent, you can do something much more productive that will generate income for your business.
It may not be as expensive as you think.
The cost of hiring a professional may seem a lot to pay up front, but here are a few points to consider:
- If you're not getting paid while you take on the task yourself, you may be losing more than if you'd just paid a pro, to begin with.
- A good site will result in more conversions, making you more money that you otherwise wouldn't have generated.
- When built correctly by a professional, you're less likely to need to pay again in the future to have glitches, bugs and tweaks taken care of!
Do you have a website to represent your brand? Did you hire a professional designer and was it worth your while? Let us know your thoughts in the comments section below!